Seventy-two per cent of people in Derry describe themselves as “optimists,” a new survey has revealed.
The new seasonal survey by HARP® lager was carried out to find out “What defines a Northern Irish Christmas?”
The study also revealed 57% of those living in the Oak Leaf County have more fun at Christmas than at any other time of the year and that a night out with loved ones was the most eagerly anticipated event during the festive season.
Here are the top five things Derry residents can’t get enough of at Christmas:
1. Presents – 83% admitted they spent more on presents at Christmas than birthdays or any other occasion.
2. Singing and banter – A whopping 74% of us distract ourselves with conversations with strangers or humming along to a Christmas tune (with Band Aid “Do They Know Its Christmas Time” the festive favourite) when stuck in festive queues.
3. Friends and family – 73% voted a reunion with loved ones as their favourite Christmas ritual.
4. Christmas parties – 70% say a Christmas night out in the pub with friends and family is the top way to spend their hard-earned cash. (Respondents in Derry viewed a night out with friends with greater anticipation than anything else measured).
5. Movie re-runs – 67% voted Elf the top Christmas movie.
Honourable mentions also go to Cheesy Christmas jumpers – 29% proudly admitted to owning a Christmas jumper – and unsurprisingly bringing up the rear were Brussels sprouts with over a third classifying them as a Christmas no-go!
2013 was remembered as a year to be proud with two thirds of people from the city feeling the year was indeed “Our Time, Our Place.”
The festive poll coincided with the launch of the HARP brand’s new look and marketing campaign that reflects the spirit of Northern Irish people and their positive persuasion to “Look on the Harp Side.”
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